December
4, 2000
Red Herring
"Top
10 Trends 2001"
Antitrend section, by Dean Takahashi
"While most
American homes have a great many appliances, there is little evidence
that people want to replace them with combination appliances. Consumer
data shows that if a device goes much above $300 in price, its potential
for volume sales is limited to 10 million or less, according to the
market research firm Fourth Wave."
July/August
2000
Infrastructure
"4th
Wave: Where is the Next Big Platform Opportunity?"
"John N.
Latta of 4th Wave, specializes in analyzing the technologies of information
appliances. He gave a particularly interesting presentation, which
can be viewed at the www.platformconference.com
website."
July
28, 2000
TV Industry.com
"Broadcasting
Standards Debate Delays Digital Rollout"
by David Connell
"The
broadcasters have some of the most valuable spectrum available, but
if they cannot use it in a way that fits the digital economy, they
will get crushed by others fulfilling their limited role of delivering
media using more efficient and effective means," said John Latta,
president of the Washington-based analyst group Fourth Wave. "There
are many vultures waiting over the carcass of the broadcasting industry
as it struggles with being roadkill in the digital fast lane." Read
this article
July
2000
Maximum PC
"Behind the Free PC Fadeout" by Gordon Mah Ung
"John
Latta...says the ultimate failure of free PC companies was their inability
to add value to the service. Sure, cell phone companies heavily subsidize
the price of the hardware, but they know that every month, customers
are making calls and paying more money." Read
this article
June
2000
ChipCenter
"Flat
Panels Rocket up in 1999" by John Latta
"FPD technology
will increasingly shape what individuals see and interact with in
a digital world. Yet it is the major cost component of the expression
of many of the future products. As a result FPD technology is not
only an enabler but also its own greatest barrier to the market. "
Read
this article
